TMG Financial Services Become Back of Shirt Partner of Rotherham United Women FC

TMG Financial Services is delighted to announce a new partnership with Rotherham United Women, becoming the club's Official Back-of-Shirt Partner for the 2026/27 season.

The TMG FS brand will feature prominently on the back of both the First Team and Under-23 shirts, as one of Rotherham's biggest financial services success stories throws its backing behind the new era of women's football in the town.

Headquartered in Rotherham, TMG Financial Services is the largest financial services business in the area, specialising in mortgages, protection and later-life lending, including equity release, while supporting customers across the UK.

Our Rotherham roots sit at the heart of the business. Our approach has been shaped through years of working alongside local schools, sports clubs and community projects, with a wider ambition to improve financial education, confidence and support for families and communities.

This partnership brings those values together with a club determined to create more opportunities for women and girls, strengthen pathways through grassroots football and become a genuine part of the wider Rotherham community.

Ava Jones, Head of Operations at TMG, said:

"We're incredibly proud to see the TMG Financial Services name on the back of the Rotherham United Women shirt. TMG has grown into a major financial services business, but Rotherham remains our home and our community is a huge part of who we are. Our advisers support people through some of the biggest moments in their lives — buying a home, protecting their families and planning for later life — but being a successful local business should also mean giving something back. Rotherham United Women have a vision that goes far beyond what happens on a Sunday afternoon. They want to inspire girls, work with schools and grassroots clubs, create pathways and build a club that genuinely belongs to the town. That is something we want to support. For us, this isn't simply putting TMG FS on the back of a football shirt. It's a Rotherham business investing back into Rotherham and helping create opportunities for the next generation of women and girls."

Phil Smith, Co-Owner of Rotherham United Women, said:

"TMG is one of Rotherham's biggest business success stories. It has grown into the largest specialist mortgage, protection and later-life financial services business in the area while creating jobs, investing locally and keeping Rotherham firmly at the heart of what it does. That makes this partnership particularly special. We have been clear from the beginning that we want Rotherham United Women to become much more than a football team. We want a club that the whole town feels connected to and one that creates opportunities for women and girls both on and off the pitch. To achieve that, we need Rotherham businesses prepared to stand alongside us and believe in what women's football in this town can become. TMG has done exactly that. This is Rotherham business backing Rotherham women's football — and that's exactly how we want to build this club."